Technical Tips

Technical implementation tips for website owners and programmatic advertising

Script

How does async versus defer loading differ?

Async and defer are attributes used with the <script> tag in HTML to control how and when a script is loaded and executed. The main difference lies in the timing of script execution: These attri…

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Technical Modifications for Ad Rev

If you’re a publisher looking to increase your ad revenue, one important area to focus on is the technical aspects of your website. By making certain technical modifications, you can improve the…

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Sticky Ads – a guide

Sticky ads are relevant to implement because they can improve the performance of your ad campaigns. This is because sticky ads are more visible and prominent on the page, which can help to increase th…

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